16%
0% YoY
#5
Summary
- Airtable ranks #5 within the Project Management category, maintaining its position month-over-month.
- As of October 2026, 16% of organizations who have a vendor in the Project Management category use Airtable: up < 1 percentage points from last year.
- Airtable has the highest adoption among mid-market companies (16%), compared to enterprise (14%), small-to-medium businesses (16%), and micro-SMB (15%).
- Airtable key capabilities include customizable database views, workflow automation, and real-time collaboration tools, supporting flexible project management for creative and operations teams.
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Key stats
16%
0% YoY
Mid-Market, 49%
9%
10%
#5
#5
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 16% |
| Mid-market | 16% |
| Enterprise | 14% |
About Airtable
Airtable is a no-code application platform that enables teams to build AI-powered workflows and enterprise-grade apps. It provides database infrastructure, automation, and AI integration for operational workflows.
About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Sep 2026 | 9% | 10% | Mid-Market, 49% | 14% | 16% | 16% |
| Aug 2026 | 9% | 10% | Mid-Market, 49% | 13% | 16% | 15% |
| Jul 2026 | 9% | 10% | Mid-Market, 49% | 13% | 16% | 15% |
| Jun 2026 | 8% | 10% | Mid-Market, 49% | 13% | 16% | 15% |
| May 2026 | 9% | 10% | Mid-Market, 50% | 13% | 16% | 16% |
| Apr 2026 | 9% | 10% | Mid-Market, 50% | 13% | 16% | 15% |
| Mar 2026 | 7% | 10% | Mid-Market, 50% | 13% | 16% | 15% |
| Feb 2026 | 9% | 10% | Mid-Market, 50% | 13% | 16% | 15% |
| Jan 2026 | 7% | 10% | Mid-Market, 50% | 13% | 16% | 15% |
| Dec 2025 | 7% | 10% | Mid-Market, 50% | 13% | 16% | 15% |
| Nov 2025 | 8% | 10% | Mid-Market, 50% | 13% | 15% | 16% |
| Oct 2025 | 9% | 10% | Mid-Market, 50% | 13% | 15% | 16% |
| Sep 2025 | 10% | 11% | Mid-Market, 49% | 13% | 15% | 16% |
| Aug 2025 | 9% | 11% | Mid-Market, 50% | 13% | 15% | 15% |
| Jul 2025 | 6% | 11% | Mid-Market, 49% | 13% | 15% | 15% |
| Jun 2025 | 10% | 10% | Mid-Market, 49% | 13% | 15% | 15% |
| May 2025 | 6% | 10% | Mid-Market, 49% | 13% | 16% | 15% |
| Apr 2025 | 8% | 10% | Mid-Market, 48% | 13% | 15% | 15% |
| Mar 2025 | 6% | 10% | Mid-Market, 48% | 14% | 15% | 15% |
| Feb 2025 | 8% | 10% | Mid-Market, 47% | 15% | 15% | 15% |
| Jan 2025 | 9% | 10% | Mid-Market, 47% | 15% | 15% | 15% |
| Dec 2024 | 8% | 10% | Mid-Market, 48% | 14% | 15% | 15% |
| Nov 2024 | 8% | 11% | Mid-Market, 47% | 14% | 16% | 15% |
| Oct 2024 | 7% | 10% | Mid-Market, 47% | 15% | 16% | 15% |
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